Reward every relationship. Retain every customer.
An open-architecture, tailor-fit loyalty platform — a built-in accrual engine, flexible multi-currency management, omnichannel redemption and campaign tools, delivered on a white-label experience.
700K+ hotels
points · QR 1,248 value
6–10 weeks
After digital transformation, loyalty is the bank's next battleground.
After digital transformation, loyalty is the top priority for banks in the region. The FinNovaTech Customer Loyalty Management platform is an open-architecture solution that can be tailor-fitted to each client’s unique and dynamic requirements. Powered by cutting-edge technology and machine-learning, it builds flexible loyalty programmes that deepen customer experience and brand loyalty — redefining loyalty through automation and customization.
Up to 62% of GCC loyalty points go unredeemed — a growing balance-sheet liability.
Legacy rewards catalogues feel dated and disconnected from the banking app.
Rigid platforms can’t match each programme’s currencies, tiers and rules.
Marketing teams wait weeks on IT to launch a single campaign.
Everything a bank needs to reward, retain and grow.
Accrual & currencies
- Built-in accrual engine
- Flexible currency management system
- Multiple currencies on one platform (reward points, cashback, co-brand currency)
- Segment-based accrual rules
Tiers, segments & lifecycle
- Customer segmentation
- Reward tiering programmes
- Lifecycle & status management
- Corporate & employee loyalty
Redemption & marketplace
- Omnichannel redemption options
- Pay with Points at any merchant worldwide — no restrictions
- Reward marketplace (airlines, hotels, merchants, e-vouchers)
- Merchant-funded cashback
Campaigns & engagement
- Campaign management tools
- Real-time, contextual offers
- Coupons & vouchers
- Gamification & referrals
Intelligence
- Machine-learning personalisation
- Complex data insights & analytics
- Next-best-offer recommendations
- Real-time offer targeting
Experience & delivery
- White-label UI, tailor-made per client
- HTML5, browser + mobile/tablet responsive
- Single Sign-On integration with flexible access policy
- Aligned with client branding & corporate guidelines
Accrue → track → redeem, in one journey.
Accrue
Customers earn multi-currency points and cashback on card spend — with segment-based rules you control.
Track
A white-label app shows balances, tier progress and next-best-offers in real time.
Redeem
Pay with points anywhere, or redeem across a global marketplace of flights, hotels, gift cards and experiences.
Ten modules. One platform.
Open, modular, API-first — tailor-fit to your bank.
- White-label HTML5 responsive UI; SSO across web & app.
- Configurable currencies, tiers, rules and campaigns.
- Deployment: cloud, on-premise or hybrid.
Explore the modules as products.
Digital Banking
A full digital bank on an agile, open-architecture, cloud & API-based platform — digital onboarding, eKYC and mobile account opening, paperless from day one.
E-Commerce & Cashback
A rewards e-commerce platform with 1,500+ brands and merchant-funded True Cashback across 2,500+ global merchants — real financial benefit, not generic discounts.
Virtual Gift Card
A quick, easy and secure virtual gift card — linked to the phone for contactless payments at POS and e-commerce worldwide, via Samsung Pay and Google Pay.
Questions, answered.
Give your customers a reason to stay — and spend.
Book a working session with a FinNovaTech loyalty specialist and see the platform on your own brand.
